Mark My Words - get it?!

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Grandma taught me a ton, and in some way or another, I learned these 14 things – take heed:

1. Think process, not product
2. Share something small every day
3. Tell good stories.

Click to read the rest…

I adore academia, miss it often, and wish I can be a full-time student & continue to learn from some of the brilliant professors & students I had the luxury to share a classroom with.

However, some of the stories you hear are merely myths or lies.

Like these…

People often ask: “What Do You Do?” and “How Do You Do It?”

So instead of telling you, I decided to (finally) let you into my world and show you by documenting some of my days.

🔥 🔥🔥 Click to watch 🔥 🔥 🔥

8 Minute Read (and worth it)

It’s pretty simple dealerships: If you live in the world today and do not (at scale) produce these 4 things: videos, audio sounds, graphics, and written words for social on a mobile device, you are invisible & irrelevant.

Is that clear enough?

Oh, and your marketing sucks $#!% because all you do is copy the next dealership (who sucks just as much).

It’s pretty simple: Start. Do.

And follow this initialism – WHW: What, How, Where.

United’s recent (baffling) calamity can be summed up in one word: Culture (or assholes).

Last week, Crayola killed off the color Yellow (“dandelion” to be precise).

What’s notable to me, isn’t the fact that they withdrew a color…

4 Assets I’m Investing In This Year

You’ll have to click and read this to get them, silly.

I’ve heard all the paranoia on the death of organic reach, how we now have to “Pay To Play” (I despise this term; plus, it’s an investment provision, not a marketing term) and how people have tried FB & IG ads to no avail.

Here’s something to note: The tool isn’t broken; the user is.

Does anyone know how the Guinness Book of World Records was started? (Well, by now, I’d presume you can guess who started it, eh?!)

Through a little bit of old school pub research (yeah, they weren’t blessed with geo & listening software like us marketers today), a Marketing Epiphany was born.