My feed on IG, FB, and LinkedIn is filled with brands using a legend passing away as a moment to selfishly promote themselves.
I can see it now: Agencies & Brand Managers scrambling to make a relevant post about Kobe in the last 24 hours.
I’m all about marketing at the speed of culture in a time where information exchanges at the speed of thought, but not when it is for a selfish me, me, me reason.
Unless your brand had a legitimate relationship with him, sit down.
It’s not about you.
50-Second Read
Starbucks isn’t really a coffee company, per se. And Ford doesn’t make tires…
30-Second READ.
Good pizza is rare… super rare. Here’s what my Grandma Vita taught me about pizza and cutting corners…
90-Second Read.
A client of mine is debating whether or not to continue having virtual meetings; you know, the ones that have been around for ages and Covid made popular.
45-Second Read.
“… Hockey players have terrible teeth, son; I don’t want you playing Hockey. You’ll lose a tooth” said, my mother.
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